Guest blog: Jewellery Photography Easy Method
Date Posted:18 April 2016
The global jewellery business is estimated to turn over 15 billion dollars every year and about 36% of those sales are made online. Jewellery as a product is perfect for online sales for the seller it requires little storage space and postage is inexpensive.
Displaying jewellery well in photographs does require you to jump through a few more hoops than most products. I've recently been doing quite a bit of jewellery photography and had some good feedback. I've looked around at some tutorials online and did not see much that was very helpful to someone trying to shoot jewellery themselves. The majority of the how to jewellery tutorials was guys trying to sell unnecessary equipment so I thought I'd explain a very simple and effective way to get good quality jewellery images.
Probably the best was to explain this is with a lighting set up diagram that I've sketched below. The main light source is from the top with fill cards used to light the sides and front. Small strips of black cardboard can be used to add black to the jewellery known as "Black Magic" this gives shinny objects a more realistic appearance as you can see in the image below.
Lighting Set up Diagram
"Black Magic"
Adding some black to shinny object helps in making it appear shinny
Works well with gold also.
I've used a folded up piece of A4 paper to reflect light to the bottom and sides of the piece.
Edited jewellery piece.
Some useful tools to then edit in Photoshop include the magic wand tool, surface blur filter and the pen tool there are lots of tutorials on the net that explain in detail how to use these.
the best way is to set up and start shooting as.....How may photographers does it take to change a light bulb?........... Only one but 99 to say Yea I could've done that!
By Barry Daly See 360 Degrees photo studio is based in Melbourne Australia
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